Conversion funnel review
One primary path rebuilt from events, recordings, and a kickoff with the product owner. Written map, annotated screens, and a short test list.
App analytics · conversion funnels · Kuala Lumpur
We reconstruct one conversion path until every drop-off has a name and an owner.
Page Grove Hub reviews app conversion funnels for product teams in Malaysia. The work is a written map of steps, not a product you subscribe to.
A funnel is a sequence of real screens
Most teams already count installs, sign-ups, and purchases. The gap is the middle: the confirm-email screen, the wallet picker, the permission prompt that appears only on Android 14. We reconstruct one conversion path as a chain of named steps, then sit with whoever owns each screen.
Work happens in Bahasa Malaysia or English, with event names left as they appear in your tracker.
Page Grove Hub is a small practice, not a product you log into. You send an export (or grant read-only access for the review window). We return a written map, annotated screenshots, and a short list of tests — not a login to a dashboard we host.
The flagship engagement
Conversion funnel review
One primary path — for example first open to first paid action — rebuilt from events, screen recordings, and a kickoff with the product owner. Typical span is ten working days. Starting fee is listed on the rates page; the quote moves with the number of operating systems and how messy the event names are.
Related work we take on
Drop-off working session
A half-day with the owners of one leaking screen. We bring the step table; you bring the designer, engineer, and whoever wrote the copy.
Measurement plan for a new path
Before a new checkout, onboarding, or KYC flow ships, we specify which events must exist so the first funnel is readable.
From a recent readout
They refused to treat “checkout started” as one step after we showed them that GrabPay and cards split immediately. The reservation: the written map arrived a day later than promised because the Android event names had drifted from iOS.
— N. R., product lead, Klang Valley grocery app
From the journal
The quiet drop between bag and payment on Malaysian wallet lists
Commerce funnels in Malaysia often leak on the wallet list itself — order, language wrapping, and last-used methods — not at the bank.
What to bring to a funnel review besides the export
A usable conversion funnel review needs current screens, a success sentence, and someone who can pause a recording, not only a CSV.
When Android and iOS fire different names for the same tap
Funnel reviews stall when each operating system uses a private dialect of event names for one shared screen.